SM Store CSR
May 26, 2025

SM Store’s CSR and Publicity Sr. Mgr. Aries Pineda and Ms. Suyin Liu, SM Investments Corporation’s VP for Sustainability at the League of Corporate Foundation’s CSR Expo

Jay Beltran, Senior Assistant Vice President for Marketing and Aries Pineda, Senior Manager for Corporate Social Responsibility & Publicity received the award on behalf of SM Store
The Shop & Share movement empowers customers to make a difference through their purchases, transforming everyday shopping into opportunities to create a positive impact. Since its launch, the initiative which supported hundreds of thousands of beneficiaries in need, particularly those in remote and marginalized areas, by mobilizing assistance to deliver critical aid, community-building programs, and broaden access to education and healthcare.
As a result of these efforts, thousands of students have received school kits, shoes, hygiene kits, toys, and digital learning materials. In addition, the program has supported farming communities by providing agricultural tools—benefiting hundreds of communities across 38 provinces nationwide.

SM Store’s Shop&Share Movement awarded at the Social Empowerment Category of the Asia Responsible Enterprise Awards 2024
The partnerships with local and global organizations have made it possible to address critical issues like education, healthcare, and poverty alleviation. Together, SM Store and these esteemed organizations are working to uplift vulnerable communities and provide essential support where it is needed the most.
As SM Store renews and deepens its relationships with these partners, it remains dedicated to creating long-term, sustainable change. By working hand-in-hand with these organizations, SM Store continues to play a vital role in improving the lives of Filipino families, bringing hope, empowerment, and opportunities to those who need it the most.

For more information on SM Store’s corporate social responsibility initiatives, please visit smstore.com/csr.
About: SM Store is the Philippines’ largest department store chain with several branches nationwide. Since our first store opened in 1958, SM Store has been a long-time favorite one-stop-shop with the best product variety, shopping convenience, and value for money. We offer a great selection of menswear, womenswear, children’s wear, all kinds of beauty products, and things for the home. You can also find stationery, electronic gadgets, snacks, toys, hardware, and fun Philippine souvenirs here.
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