Press Release

SM Store Shop & Share with Mastercard gifts e-tablets to 1,210 SM Foundation scholars

March 31, 2022


Representatives from the SM Foundation and The SM Store prepares the e-tablets for distribution to SM Foundation scholars

SM Foundation’s 1,210 scholars across the Philippines are now better equipped for their studies through the electronic tablets gifted by Mastercard, The SM Store, and their customers. 

Shop & Share campaign, which ran for three days in October 2021, allowed The SM Store shoppers nationwide to take part in the initiative. For every Mastercard transaction in-store or via the Personal Shopper, regardless of the amount, Mastercard gave P100 to the drive geared towards supporting the online learning of select student beneficiaries.

SM scholar Rica Mae Panotes receives an e-tablet from The SM Store Shop & Share with Mastercard campaign

“Shop & Share with Mastercard is a great example of shared value in action. Through simple business-as-usual transactions in our stores using Mastercard, we were able to raise funds to buy electronic tablets for SM Foundation’s scholars,” said Chelo Monasterio, The SM Store President. “We are fortunate to have found an ally in Mastercard to give back through this campaign.”

Mastercard Country Manager Simon Calasanz reiterated how partnerships could help make big goals a reality, and this is his hope for the scholars receiving the e-tablets. “I hope the e-tablets will make a positive impact in your education and in your lives. Perhaps, one day, it could be your initiatives driving financial inclusion and sustainability in the country.”

The SM Store President Chelo Monasterio (top leftmost), Mastercard Country Manager Simon Calasanz (top center), and SM Foundation Inc. SAVP for Scholarship Program Eleanor Lansang (top rightmost) together with the SM Scholars during the virtual turnover ceremony of the e-tablets

In turn, Eleanor Lansang, SM Foundation Senior Assistant Vice President for Scholarship Program, highlighted the importance of students being equipped with the right devices for their learning. “With your support, we are able to empower students, giving them a fighting chance in their current education and, eventually, the workplace. This will enable them to uplift the economic status of their families and eventually inspire them to spread social good in their respective communities.”

In addition to supporting SM Foundation’s programs on education, health, and disaster response, The SM Store also collaborates with the foundation for the benefit of grassroot community programs such as Share Your Extras, Share Shoes, Donate A Book, and Share A Toy. Donations are distributed to less fortunate children and communities from The SM Store and SM Foundation’s partner organization within the branch vicinities.

About: The SM Store is the Philippines’ largest department store chain with several branches nationwide. Since our first store opened in 1958, The SM Store has been a long-time favorite one-stop-shop with the best product variety, shopping convenience, and value for money. We offer a great selection of menswear, womenswear, children’s wear, all kinds of beauty products, and things for the home. You can also find stationery, electronic gadgets, snacks, toys, hardware, and fun Philippine souvenirs here.

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